CDN Lunch: Susana Tosca "If you liked that, you will love this"

Our culture has a complex relationship with repetition and sameness. While familiarity can be comforting, there's also a craving for novelty. This talk, based on the book Sameness and Repetition in Contemporary Media Culture, will present how repetition in media, driven by both aesthetic and market strategies, shapes our consumption patterns. I explore the historical roots of repetition in storytelling and its evolution in contemporary digital media, highlighting the balance between the joy of familiar formats and a critical perspective on sameness-maximizing systems.