Data donation: A mixed-methods approach to exploring how users engage with digital news
Welcome to a seminar about data donation and digitial news by Assistant Professor Tim Groot Kormelink from Vrije Universiteit Amsterdam.
Main content
Topic of the talk
In a digital media landscape characterized by audience fragmentation and algorithmically curated feeds, it is increasingly challenging to study how users encounter and engage with news. A new method that shows great promise in this area is data donation, which refers to the tools and processes through which individuals make available for academic research the data that digital platforms (e.g. Google, Facebook, TikTok, LinkedIn) collect about them (Araujo et al. 2020).
Combining data donations with think-aloud protocols and in-depth interviews, in this talk I will discuss 1) how research participants experience and understand the data donation process, and 2) what data donation can add to our understanding of how people engage with digital news.
Speaker
Dr. Tim Groot Kormelink is an Assistant Professor of Journalism Studies at Vrije Universiteit Amsterdam. He stides eceryday news use, and is a visiting researcher at Bergen Media Use Group in the beginning of May 2024.